Look out for my Hashtag #MYP
Look out for my hashtag #MYP on Twitter and other social networks.
I share thoughts on how to market and sell professional services such as consulting and training. I also share tips, hints and nuggets of wisdom that will hopefully help you on your marketing journey of your knowledge and services and building a favorable reputation.
The idea for this emanated from a workshop that I facilitate about 3 – 4 times every year called “Marketing a Consulting Practice”
The next one – 27th June in Johannesburg.
In ancient times, a King had a boulder placed on a roadway. Then he hid himself and watched to see if anyone would remove the huge rock. Some of the king’s wealthiest merchants and courtiers came by and simply walked around it. Many loudly blamed the King for not keeping the roads clear, but none […]
(This comes from a South African male – working with multiple audiences including women across many industries for 17 years (Who many years ago trained SA Armed Forces in Buddy Aid – how to use everyday materials to render first aid when you do not have specialised equipment MacGyver style, who has facilitated hundreds of […]
About 11 years ago I was asked to do a presentation on the importance of Crisis planning at a local university. My presentation really hit the mark and soon i was asked to advise on the writing and development of this plan. What really got Senior Management talking was my Siamese twins approach. I have […]
I learnt a lot on Good Friday. Got invited to visit friends on a farm where they were bass fishing. I ended up doing nothing. No mobile phone, no e-mails, no books. And, you know what I learnt. Yep, you have got it. The Value of Doing Nothing. Right now I feel liberated. Tired from […]
Nastiness gets you Nowhere. Last year July an overseas client of mine reported me to my email service provider for sending her a newsletter she regarded as spam. They subsequently cancelled my subscription and kicked me off. I then approached the lady who said she forgot about me, and she wrote to the service provider […]
Time. Something in short supply when you are an independent consultant. You get so busy that you forget about your own voice, your ideas and the words in your heart. You forget about your readers, because you become so busy working on the task at hand, that you sometimes forget to not just work in […]
Recently the Minister of Finance declared that Government Departments will need to become more lean and mean and make do with what they have. This “freeze” is bound to affect consultant income. Times are going to be tough and Government are certainly going to be cutting costs and re-evaluating consulting relationships and contracts. Professional Service […]
Please check out and register for my remaining 2012 public courses. I will facilitate a Stakeholder Reputation Management Master Class, a Product Recall Crisis Management workshop, a Reputation Protection & Defence seminar and a Marketing and Growing a Consulting Practice workshop during November & December.
Dr. Laura Schlessinger tells the following story: “Guy comes to the guru in the road and says, “Guru, which way is success?” Guru points off silently, because gurus don’t talk when they’re wearing white robes. Guy goes off in that direction and then you hear SPLAT. Guy comes back, a little bloody, a little worn, […]
