Posted on Monday, September 19, 2011

Just completed 1st draft of a #Crisis Communication Response Plan for a major client. 5 Days of concentrated hard work completed.

Posted on Friday, September 9, 2011

Posted on Wednesday, August 24, 2011

Learn How to Protect your Organisation’s Reputation 15 – 16 September: lnkd.in/pMs7ju

Posted on Thursday, August 18, 2011

NEW Business Continuity Textbook! – Rothstein Associates Inc. Business Survival ™ Weblog

I do not have a copy of this book, but will certainly place an order. This quote got my attention about this book: “As our world becomes ever more turbulent the field of business continuity and risk management increases in importance, often warranting Board-level attention. Organizations must proactively prepare for the future by mitigating risk […]

Posted on Tuesday, August 16, 2011

Make a Difference by Becoming a Noisy Frog!

Everyone talks about making a difference about global warming or changes in society, yet many do not know how. I have a few random thoughts on this. It was Anita Roddick of the Body Shop epitomised this when she said: “If you think you are too small to have an impact, try going to bed […]

Posted on Thursday, August 11, 2011

Profit Warnings–Minimising the Damage

(This article previously appeared in my Powerlines Newsletter Number 38 – April 2004) As a company with good intentions, how do you communicate bad news such as a profit warning, in such a way that you can minimise negative market fallout. What goes through most company management’s minds are: “What if shareholders pull their money […]

Posted on Thursday, August 11, 2011

A Quick Take on Rebranding

A Rebranding exercise is far more than just a logo or branding change. In a way it is also requires a change of heart. It involves a complete reputation makeover. To use the parallel of a lady going to a beauty parlour. She can have a facial, have a nails done, be pampered and massaged, […]

Posted on Tuesday, August 9, 2011

Twitter Tips for the Busy Consultant

Had a long conversation last night with a friend at a cheese and wine party about the merits of Twitter. What struck me was that again the words came up – ‘I don’t see the value of Twitter. It is just a waste of time”. This is a fallacy. Twitter is a very powerful tool. […]

Posted on Tuesday, August 9, 2011

Testing a New Font Size

Just read a blog post that suggests that a person should use at least a 14-point font size. Apparently it improves readability. If the font is too small, customers will definitely hate reading from the monitor. Do you agree? Please comment. Thanks.

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Deon Binneman

The Reputation Go-To Guy

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