Why You Need to Write Your Own Speech

The CEO was scheduled to give the keynote address at an important convention and so he asked one of his brightest employees to write him a punchy; 20-minute speech. When the CEO returned from the big event, he was furious.

“What’s the idea of writing me an hour long speech?” he demanded. “Half the audience walked out before I was finished.”

The writer was baffled. “I wrote you a 20- minute speech,” he said. “I also gave you the two extra copies you asked for.”

I rest my case.

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