Three men were working. Each one was busy with a trowel, cement and bricks.
A passer-by went up to the first one, who looked very bored, and asked him what he was doing.
" I’m laying bricks", he said sullenly. The passer-by then asked the second man, who looked somewhat more enthusiastic, the same question: "I’m building a church", he replied. Asking the same question to the third man who was whistling while he was working, the passer-by was astounded when he replied: " I am building a cathedral".
What are you building? Why do you work for your company? What is the underlying reason your firm is operational?
We all need a purpose, a vision, a mission – call it what you like – to motivate us to action.
A vision is a rallying cry. It is a short, powerful statement. It empowers people and makes them believe that they can do.
Think about the following:
– We will overcome!
– Workers of the world unite!
– Viva! Amandla!
What is your company’s vision? Is it a rallying cry?
Or is it like one of those typical long-winded corporate statements on the walls in reception areas.
Are you living that vision?